Dedicated and research-oriented academician currently serving as an Assistant Professor in Commerce, with progressive teaching experience across undergraduate and higher education institutions and a strong commitment to innovative pedagogy, student mentoring, and academic excellence. Pursuing a Ph.D. in Commerce from Mahatma Gandhi University, Kottayam, with research interests spanning digital financial inclusion, FinTech, financial well-being, consumer behaviour, Marketing 5.0, and emerging business practices. Qualified UGC-NET and Kerala SET, with a strong academic record including Rank in M.Com and B.Com from Mahatma Gandhi University. Also pursuing ACCA, demonstrating a strong foundation in accounting, finance, and professional studies. Possesses hands-on expertise in research methodology and quantitative and qualitative data analysis using IBM SPSS, PROCESS Macro, SmartPLS, Jamovi, EViews, NVivo, and PSPP, with competencies in statistical analysis, mediation, moderation, and research modelling. Actively engaged in academic research, with multiple research papers published in reputed journals and several presentations at national and international conferences. Recipient of Best Research Paper and Best Presentation recognitions, reflecting a strong research aptitude and commitment to scholarly contribution. Has served in significant academic and institutional responsibilities including NSS Programme Officer, Department Internship Coordinator, and Professional Studies Coordinator (ACCA), contributing to student development, experiential learning, community engagement, and academic–industry interface initiatives. Passionate about integrating technology-enabled teaching, experiential learning, research-based pedagogy, and mentoring to create an inclusive, engaging, and industry-relevant learning environment in higher education.