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Elsa George; Sajoy P.B. Effect of Psychological factors on Positive financial Behaviour, Orissa Journal of Commerce, Volume 45(),
Elsa George A Study on Customers Perception Towards Stores in Shopping Malls and Town Retailers, International Journal for Research in Engineering Application & Management (IJREAM),Vol.4, (Pg.369-373),
Elsa George A study on problems faced by small retailers in India, International Journal for Research in Engineering Application & Management (IJREAM), Vol. 5, ((Pg,27-30)),